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Achieve Zero Duplicates in HubSpot

A scalable approach to improving data hygiene in HubSpot by identifying and merging duplicates.

Learn Koalify

How to get started with Koalify

The basics of identifying duplicates in your HubSpot account.

How to manually merge duplicates

Empower customer-facing users to merge duplicates with suggestions.

How to create custom duplicate rules

Start identifying duplicates with your specific criteria.

Guide:

Zero Duplicates

Steal the secrets from millions of duplicate data points in Koalify in our tactical guide to cleaner HubSpot data.

01: The Truth About Duplicates

Every HubSpot user has encountered duplicates. Here are 3 reasons to avoid them...

02: Identifying Duplicates With Rules

Learn when to merge duplicates manually or create custom rules to fix them in bulk.

03: Increasing Duplicate Visibility

How many duplicates are there? Where did they come from? Let's build a dashboard.

04: Eliminating Inaccurate Records

A straightforward guide on how to identify, update, or delete unneeded records.

05: Build A Zero Duplicates Culture

Helping your team adopt a Zero Duplicate mindset is no small feat. Increase buy-in...

06: Proactive Ongoing Deduplication

Achieving zero duplicates is an ongoing commitment. Learn how to proactively identify new...

Enablement:

Zero Duplicate Dashboard

We built this to give YOU and your team a mechanism to track and manage duplicates all from within HubSpot 🐨 

12 Custom Reports

Identify how many duplicates you have, where they came from, and what caused them.

2 Workflows

Learn how to use the Koalify workflow action to merge duplicates in bulk.

10 Training Cards

Documentation that meets your team where they're already working. No more tab jumping.